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Content Marketing Manager

The Organization
True North Consult Ltd is a boutique HR Consultancy Firm that offers bespoke HR solutions to selected clients in various sectors and industries across East Africa, with operational offices in Kampala, Nairobi and Kigali.

We are sourcing for a qualified and competent individual to fill the following key position for one of our Clients, a multinational media organisation with principal operations in pay television and video entertainment.
Position Name Content Marketing Manager  
Reports to Senior Manager Marketing
Direct Reports N/A
Division Customer Department Marketing
Org Structure    
Key Customers  

Marketing General Manager, Business Units, Africa Marketing Teams, Content Channels and Scheduling Teams, Production Companies
Location Uganda
 

Purpose of the Position:

To develop, implement and manage content and on-air campaigns to ensure maximum exposure. Communicate channel launches and subscriber competitions. Promote a positive brand image in order to increase the overall subscriber base throughout the Africa business units.
Key Performance Objectives Tasks
  • The ratio between positive and negative reports/ articles of the brand and organisation on all media forums within Africa.
  • The return on investment of on-line campaigns.
  • Overseeing all content marketing production process from brief to delivery
  • Advertising and prize fulfilment
  • Implement all marketing plans to promote competitions
  • Liaise with channels on offering and promote through the different elements
  • Plan and Manage On-Air marketing production process
  • Manage new channel launches through effective communication channels to customers
  • Implementation of all marketing elements in content competitions
  • Analysis and Reporting – On Air Campaigns related to content
  • Obtain materials and approvals of content SA weekly
  • Monitoring of production recordings (radio and tv) if related to content
  • Create briefs, request material, monitor projects with agency related to content
  • Market analysis of customer/partner/competition
  • Content strategic planning for website and online media presence if related to content
Qualifications

  • Degree in Marketing or related
Experience

  • 3 – 5 years’ experience in an on-air role
  • TV production experience
  • Media planning experience
Technical Competencies (List the key technical competencies)

  • Understanding of TV production
  • Knowledge of creative briefing
  • Knowledge and understanding of operations, technical, broadcasting and production background
  • Strong understanding of market ad customers
  • Project management skills
Behavioral Competencies (List the key behavioral competencies)

  • Accountability
  • Teamwork
  • Delegation
  • Interpersonal Support
  • Perseverance
  • Motivating
  • Prioritisation
  • Analytical Thinking

 

 

How to apply:

Apply by e-mailing the following documents to cmmjobs@truenorthafrica.com; 1. An application letter outlining your suitability for the position 2. Your current CV.